With an irreverent approach to copy and visuals, we helped Tiny Organics see the potential in their existing brand assets.
CONTENT CREATION | SOCIAL MEDIA | DIGITAL ADVERTISING
Opportunity
With the holidays quickly approaching, Tiny Organics wanted to seize the opportunity to grow revenue and increase their subscriber base. The challenge? They were moving faster than their internal resources could handle. They turned to us for help.
Process
With business goals in mind, we developed creative themes to align with the holidays and the new year. We were given access to photos of the cutest babies in the world and were given the freedom to be clever and fun–with a focus on animation. We took existing assets and used them to create new content, giving them a second life and turning still photography into motion.
Outcome
We produced more than a dozen social ads for Tiny Organics that introduced new messaging and humor while still staying on brand. We also set them on the path toward more effective A/B testing by delivering creatives designed with intentional variants and by providing a turnkey tracker to enable data collection. Our work inspired Tiny Organics to further explore their brand.
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